I've been searching high & low for a true coconut taste & finally, someone got it right. There are no awkward throw-ins like strawberry or chocolate in Coco Bear. It's just a creamy, toasted, coconut, plain & simple. There's a hint of that vanilla on higher heats but in no way does it detract from the experience or steal the stage. If you've been hunting for a creamy coconut, you've found it. Side Note; if you've got any boring eliquids that u want to sweeten or cream up, it mixes well & plays nice with others.